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Executive Forum

Tuesday, October 10, 2017

Business Owners, Principals and Senior Leaders with a min­­­­imum of 10 years experience, and all Certified Professional Services Marketers, are invited to convene for this high-powered Executives Forum.

The Executive Forum begins with a panel featuring three leaders joining us from Sacramento, Nashville, and Cleveland. Our panel will share their knowledge, experiences and their passion to help you grow your business. They bring knowledge of the industry along with years of experience in management and leadership. They'll be discussing: Generation 2 - Planning for Succession, Using Data to to Drive Change, and Maintaining a High Touch in a High Tech World. 

After the intermission, the presenters will be facilitating high-level discussions at roundtables. Choose the topic you’re most interested in, ask questions and share best practices with your peers. This is an opportunity for you to discuss challenges and explore ideas with industry executives and SMPS leaders.

We invite you to join us at this Executive Forum.



7:45-8:00 am          Check-in / Networking

8:00-8:55 am          Experts’ Presentations

8:55-9:00 am          Intermission

9:00-9:50 am          Round-table Discussion

9:50-10:00 am         Wrap-up / Closing

Early registration rate through September 29th - $50.00 
After September 29th - $75.00 per person 

Continental Breakfast, Juice and Coffee provided.


Dawn Savage, FSMPS, CPSM  |  Senior Director  |   ICF  |  Sacramento, CA 

Dawn is a senior director with ICF, a global consulting firm that makes big things possible when it really matters. With over 20 years of experience in the professional services industry, she specializes in connecting people and ideas to develop account strategies and position for growth. In her current position Dawn plays a key role in the development of pursuit strategies for large, complex energy efficiency and environmental planning/compliance projects. Her drive to win makes her a tenacious client relationship builder, a leader of several key account teams, and a steadfast coach on positioning, pursuit development, and call planning. She has served on the Society board as well as the SMPS Sacramento and San Francisco Chapter boards. 

Kenny Diehl, PE, FSMPS  |  Senior Principal  |  Smith Seckman Reid  |  Nashville, TN 

Diehl’s career has been matched by few, with significant achievements in marketing and business development and in technical and operational roles. After working as an environmental engineer, he became a marketer and business developer. During the next two decades, Diehl became a respected leader who has advanced the marketing profession. He has been an active member of SMPS since 1982 and currently serves as senior principal at Smith Seckman Reid (SSR) in Nashville, TN. His unique mix of experience and strong mentoring abilities have earned him the respect of colleagues, marketers, and engineers. Diehl’s impact on SMPS and marketing professional services has been extraordinary and admired by countless colleagues. 

Mark Pierce  |  Founder and President  |  E5 Leadership Academy  |  Cleveland, OH

Mark Pierce is a nationally recognized leadership mentor, coach, and speaker. He’s the founder of several companies including, LLC and E5 Leadership Academy. He’s worked with thousands of corporations, CEOs, executives, and non-profit leaders in a variety of industries since 1983. Mark’s mission is to help others achieve 100% total prosperity spiritually, emotionally, mentally, physically, and financially to live a life of significance, not existence. 

When he’s not helping others become better leaders you’ll find him spending time with his wife and 4 children, golfing, fishing, and supporting charitable causes. 

Mark Pierce is one of this country’s most discerning and powerful executive motivators. He deftly combines shrewd business savvy with a loving and serving heart. A fine teacher, wise guide and spiritual brother – by the end of your time with Mark, he will be all of these to you. – Bill, CEO 

Register for Event  

Event Location

The City Club of Cleveland
850 Euclid Ave
Cleveland, OH 44114
When: 7:45 am - 10:00 am

What our sponsors are saying...

“SMPS has been a tremendous resource to our company [CBLH]. It has reshaped the way we conduct marketing. All of their programs, seminars, articles and conferences have given us the ability to educate our marketing staff on the changing tactics and strategies facing our industry. Lastly, we have built relationships through all the networking opportunities SMPS offers. It only made sense to support our chapter through sponsorship as they have supported us”.

John Rach, AIA, Director of Marketing
CBLH Design, Inc.

“We are proud once again to support the local SMPS Northeast Ohio Chapter as renewing Annual Sponsor, and have been actively engaged with the SMPS NEO Chapter for over 5 years now. It has been a pleasure to be a part of the SMPS NEO family, as it has brought us closer together with the local A/E/C community and has created new partnerships with fellow SMPS'ers.”

PCS Annual Sponsor

"My membership with SMPS was gifted to me while working at Karpinski Engineering and while I was hesitant to get involved in the operations of the board, I can’t imagine life without SMPS and my fellow committee members. Volunteering has afforded me not only great professional relationships, but great friendships as well. I truly believe our board members are the best around and some of the hardest working individuals I know. In short, I joined SMPS for the educational resources and have stayed for the relationships and interaction with fellow contemporaries and the fun."

Vanessa Aron

"As someone who was new to the industry, I was inspired by the NEO board members and all the hard work and dedication they put in to provide this region with an organization that is educational, entertaining and that puts you face to face with some of the most significant people throughout the A/E/C industry. As Membership & Social Media Chair, if I can give back to others half of what SMPSNEO has given to me; my job will have been a success."

Dave Eyssen
Precision Environmental Co.

"I discovered SMPS while looking at a Properties Magazine (no plug intended) and had a discussion with the owner of my firm, Scott Maloney. He encouraged me to get involved but stressed to really be engaged and take a role in the organization to really get something out of your membership. He was right! It was easy to engage with such a great group of people but really getting involved, being a part of the organization and not just an attendee has really opened up doors and introductions that would not have been possible. Coming from outside of the A/E/C industry prior to working at K2M, SMPS really helped me to understand and grasp this dynamic industry."

Stephanie C.
K2M Design

“The Mentor/Protégé program provided me a third-party resource to help me clarify and realize some of my career goals. By working with a mentor, I was able to identify those areas where I could improve my marketing skills, but also helped me see where my strengths were of benefit to my organization. I highly recommend this one-on-one program!”

Tamara Zupancic
Tec Inc.